If you are a regular online shopper you may have experienced this problem—a problem of plenty. The same item available at Amazon and FlipKart and eBay and Myntra and Jabong... it takes a lot of time and patience to compare the offers and determine what is the best deal. Then you might want to consult like-minded friends and seek their opinion and experience with the product, before committing to buy.
Clipwiser, a social commerce start-up, positions itself at the intersection of social networking and e-commerce and offers to solve just such a problem. And it is has been launched for inveterate online shoppers armed with nothing more than a smart phone.
The application also lets its users consult with their friends about a product before making a purchase from various e-commerce sites, while staying on the same page. Clipwiser creates a different kind of marketplace and minimizes the need of cluttering one’s phone with different online shopping apps and hence saves both time and phone memory. It uses Artificial Intelligence (AI) and suggests products according to your known interest. It uses C2C (consumer to consumer) recommendations rather than just B2C (Business to consumer) interactions.
Clipwiser founder and graduate from Cardiff University, Wales, UK, Dheeraj Parashar, conceptualized this app taking into account the two most important things youngster prefer to do online, shopping and socializing. All one's Facebook, Instagram, and other social media streams can be merged with online shopping sites. He has set himself a target of making Clipwiser the No. 1 traffic generator for all e-commerce businesses in India by 2018.
Reviews, comments, feedback, and recommendations often influence a customer's choice these days. Clipwiser empowers the customer with information based on the feedback of others.
Images are worth a thousand words. Once registered the app allows users to surf or download the data in image form. Users can save, sort, share and manage images. They can save these products in the form of clips in their customized clipboards. They can follow clipboards of their friends and other Clipwiser curators.
Clipwiser's mantra? Put the social back into shopping! Android app here