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Congress launches 'INC TV' media platform; operations to start on April 24

The platform has been created to convey party's “message directly to the people"

inc tv The INC TV logo | INC TV Instagram account

The Congress on Wednesday launched its first dedicated digital media platform INC TV. The platform will be available on YouTube. The INC TV YouTube channel was started on March 25, though it does not have any content yet.

Leader of the opposition in Rajya Sabha Mallikarjun Kharge, Congress's chief spokesperson Randeep Surjewala and Mahila Congress chief Sushmita Dev were present at a press conference for the event.

INC TV will begin formal operations on April 24, which is observed as National Panchayati Raj Day in memory of former prime minister Rajiv Gandhi. Surjewala said the platform will initially have programmes for eight hours, which would be expanded later.

The platform has been created with the aim of conveying the Congress party's “message directly to the people" and raising issues of importance.

According to reports, the Congress decided to create a media platform, give the perception the party was not getting adequate space in the mainstream media, which it alleges often favoured the ruling BJP.

Congress national spokesperson Abhishek Singhvi on Wednesday tweeted a news article about a BJP councillor alleging corruption in the North Delhi Municipal Corporation, published in The New Indian Express. Singhvi said such incidents were getting "buried" and INC TV was a "welcome step" to convey Congress's messages "directly to public".

Singhvi tweeted, "Crucial news like this certainly get buried undr hullabaloo & chaos of Godi Media. One comes across these only in print & online mediums in bits n pieces. Decision to setup INC TV is indeed a welcome step & shall help 2 convey our msgs directly to public."

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