Digital medium and YouTube have always encouraged their subscribers to come up with an online persona. Similarly Vijay Lathwal 18yrs and Surendar Singh 32yrs, build a personal network that connects to an open worldwide community. Information and content is now shared freely between the two. The people and companies can communicate either publicly or via the more discrete personal messages with the help of these aces.
Apart from connecting to a network of companies and entertainment via digital marketing and YouTube , they also help community groups with a specific interest. Where subscribers discuss different issues touching on that interest. More often than not, events are created, debates take place and point of views are shared too. They also provide a social forum for members to interact amongst each other and with the leaders of the groups.
Surendar Singh YouTuber gives users a platform to visit his channels to be entertained. Here, he post videos for other users to view. He has been a great role model for people and social media mongers as their fans can easily access their videos.
Facebook, Insta and YouTube are popular social media platforms millions utilize daily. It is extremely rare to come across anyone in today’s society who does not have an account on one of these platforms. Social media is not only people used by people but by businesses and organizations, as well. Similarly Surendar consists of 190k plus subscribers on YouTube and Vijay consists of 10million plus followers on Facebook.
