Social media darling: PM Modi is the most liked leader on Facebook

Prime Minister Narendra Modi is the most 'liked' world leader on Facebook, reveals a globally reputed study.

Apart from this, Prime Minister Modi has the second highest number of interactions and interaction rate.

Not only this, the official Facebook page of the Prime Minister's office (PMO) also figures fourth in the overall list of most liked Facebook pages.

These and other important nuggets of information came out in the 'World Leaders on Facebook' report that was conducted by Burson Cohn and Wolfe. The report was first shared by the Twitter handle @Twiplomacy, which is at the forefront of furthering and publishing instances of digital diplomacy among world leaders.

Most liked world leader

With 43.2 million likes, Prime Minister Narendra Modi has almost double the number of likes gained by US President Donald Trump, who has 23.1 Million likes. The other leaders who feature in the list are Queen Rania of Jordan, President Erdogan of Turkey, President Widodo of Indonesia, President Sisi of Egypt and Canadian Prime Minister Justin Trudeau.

Second highest interactions

When it comes to interaction rate and the total number of interactions, Prime Minister Narendra Modi clocks an impressive second behind President Trump. He is comfortably ahead of third placed Widodo and other leaders on the list, including Trudeau.

In an interesting aspect, the top five photos on Facebook shared by world leaders are all Prime Minister Narendra Modi's. The most popular photo shared by a world leader on Facebook in 2017 was Prime Minister Modi's photo at Odisha's Lingaraj Temple. Along with the photo, PM Modi wrote- "Prayed at the Lingaraj Temple in Bhubaneswar. The magnificence of the Temple and Temple Complex leaves a lasting impression on the mind."

Among videos, the third most popular Facebook live video was a video shared by Israeli Prime Minister Benjamin Netanyahu from Prime Minister Narendra Modi's Israel visit in July 2017. Both PM Modi and Netanyahu are seen along the sea shore with the Gal-mobile vehicle.

PM and PMO in the top list

Along with Prime Minister Modi's personal page, the official Facebook page of the prime minister's office too has an impressive place in the list. It figures fourth in the overall list of most liked Facebook pages (where PM Modi's personal page is first) and ninth in the list of interaction rate as well as total number of interactions.

The PMO was also the fourth most checked-in destination, after the White House, the Ugandan Presidency, and 10, Downing Street!

In another noteworthy thing, in the list of 'Peer Connection of World Leaders', which counts the pages of world leaders liked by their peers, Prime Minister Modi is 10th. However, it should be noted that none of the nine pages ahead of him are the personal pages of any world leader, they are the pages of their offices. For instance, topping the list is the White House, and other names include the US State Department, European Commission, and UK's foreign office.

Prime Minister Modi has always been at the forefront on embracing new and innovative means of communication. He has been active on Facebook and Twitter for nine years now.