EuroKids Marks 25 Years of Shaping India's Early Learning Journey Launches 'Sahi Shuruaat' Movement

Mumbai, India – Business Wire India

EuroKids Preschool, India’s Leading Preschool Brand, celebrates 25 years of redefining early childhood education in the country. What began as a pioneering vision has evolved into a nationwide movement—one that has shaped how parents, educators, and communities understand the most formative years of a child’s life. Over the past two and a half decades, EuroKids has created meaningful impact at scale, nurturing strong foundations for millions of children and reinforcing the belief that every child deserves the right start.

As part of this milestone year, EuroKids has launched Sahi Shuruaat, a nationwide awareness initiative aimed at helping parents understand why the early years matter most—and how the right early learning environment shapes lifelong outcomes. Rooted in research and classroom experience, the initiative advocates developmentally appropriate, play-based, and child-centred learning during the most critical phase of human development.

Through Sahi Shuruaat, EuroKids is shaping conversations around what truly matters in the early years—how children think, communicate, relate to others, grow physically, develop independence, and feel safe and cared for. The initiative reinforces the role of nurturing teacher interactions, safe and stimulating environments, age-appropriate routines, and learning through play in building confidence, curiosity, and resilience in young learners.

Preschooling is essential—not optional. It is the first and most important step in building strong foundations for life.

The Sahi Shuruaat movement will be brought to life through multiple touchpoints to ensure sustained awareness and meaningful engagement. These include thoughtfully curated booklets and awareness materials for parents, ongoing conversations across social media platforms, dedicated content on the EuroKids website and media outreach, and on-ground interactions at centres and community forums.

Together, these efforts aim to educate and empower families, creating a groundswell of awareness around the importance of early childhood education.

Commenting on the milestone, KVS Seshasai, CEO – Pre-K Division, EuroKids (Lighthouse Learning), said, “At EuroKids, we have always believed that what begins in the early years shapes a child’s confidence, curiosity, communication, and lifelong wellbeing. As we complete 25 years, our focus remains firmly on strengthening awareness around early childhood education and enabling parents to make informed choices for their child’s very first learning experience.”

EuroKids’ philosophy is anchored in creating safe, nurturing, and engaging spaces where children feel seen, heard, and valued. Powered by its Heureka – The Visible Thinking Curriculum, inspired by Harvard Project Zero and aligned with the National Education Policy (NEP) 2020, the curriculum places curiosity at the centre of learning—encouraging children to explore, question, and think, while supporting holistic development across emotional, social, physical, and intellectual domains.

Having nurtured over seven lakh children across 1,700+ preschools in more than 500 cities, EuroKids continues to set benchmarks in early childhood education. As it steps into its next chapter, the brand reaffirms its commitment to championing what truly matters in the early years—building not just school-ready children, but confident, compassionate, and capable individuals prepared for life.

About EuroKids Preschool

EuroKids, India’s Leading Preschool Brand, has revolutionised early childhood education for over 24 years, nurturing more than 700,000 students across 1,700+ preschools in 500 cities and three countries. With the launch of its latest 8th curriculum, ‘Heureka’, EuroKids introduces the Visible Thinking Curriculum, based on Harvard University’s Project Zero and aligned with NEP 2020. Heureka empowers children with critical and creative thinking skills through 20 structured Thinking Routines, nurturing holistic growth across Emotional, Physical, Intellectual, Creative, and Spiritual dimensions. Supported by the Buddy’s World app, which supports balanced cognitive development, EuroKids remains at the forefront of early childhood education, helping children develop essential life skills. Its successful franchise model also enables aspiring entrepreneurs to thrive in the education sector, expanding access to quality education.

The Lighthouse Learning Group

Lighthouse Learning Group, formerly known as EuroKids International, is India's leading Early Childhood & K-12 Education group, backed by global investment firm KKR. Driven by its purpose to unlock human potential by igniting the love for learning through its institutions, which include leading brands like EuroKids Preschool, Kangaroo Kids Preschool, EuroSchool, Billabong High International, Centre Point Group of Schools, Heritage International Xperiential School, Heritage Xperiential Learning School and Finland International School Maldives. Nurturing over 200,000 students every day, Lighthouse Learning emphasises a 'Child First' philosophy, innovative pedagogy, and child safety. With 1,850 Preschools and 60 K-12 Schools, it empowers 1,650 women entrepreneurs and employs a direct and indirect workforce of over 22,000 people.

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Celebrating 25 years of EuroKids

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