Jensen Huang's planned move? Nvidia CEO hired crisis PR firm a year before admitting to affair
Huang reportedly hired a PR firm known for handling sex scandals in October 2025, before admitting to his relationship with chinese businesswoman Alice Huang
Nvidia CEO Jensen Huang faces renewed controversy as reports reveal he hired a high-profile crisis PR firm a year before publicly admitting to an affair with Alice Huang, prompting an independent board investigation into national security concerns.
Nvidia CEO Jensen Huang faces renewed controversy as reports reveal he hired a high-profile crisis PR firm a year before publicly admitting to an affair with Alice Huang, prompting an independent board investigation into national security concerns.
Nvidia CEO Jensen Huang faces renewed controversy as reports reveal he hired a high-profile crisis PR firm a year before publicly admitting to an affair with Alice Huang, prompting an independent board investigation into national security concerns.
The controversy surrounding Nvidia founder and CEO Jensen Huang’s affair with Chinese businesswoman and suspected spy Alice Huang faces a new twist as a report from the tech magazine WIRED claimed that the leader began working with a reputed PR crisis firm a year before admitting to the affair.
In an email sent to Nvidia employees on Sunday, Jensen admitted to the extramarital relationship he pursued with Alice and apologised to his colleagues and family.
“To my wife and family: I love you. I know an apology cannot undo what I have done. I hope our family will heal and that, over time, I can earn back your trust,” he wrote.
He further added, “Regarding the national security concerns raised in news reports, NVIDIA’s Board of Directors has initiated an independent investigation. I support the investigation and will cooperate fully. I love our country and our company. I am committed to protecting NVIDIA and supporting America’s national security. I am proud and grateful to be an American.”
Huang’s email received mixed reactions, with prominent political and tech figures maintaining that he remains an integral part of America’s AI growth. However, a report from the WIRED has now revealed that Huang hired a crisis communications firm, Heller, a year prior to the public confession.
The firm’s founder, Risa Heller, is a public relations strategist who previously worked with government clients and other powerful figures. She reportedly had a reputation for handling negative media coverage and handling urgent political crises. Her firm also handles corporate communications for its clients.
One of her most famous clients was Anthony Weiner, an American politician, accused of child sexual abuse. Risa served as a spokeswoman and crisis PR advisor for Weiner, including during his 2011 sexting scandal and resignation from Congress.
Heller’s other clients included celebrity chef Mario Batali, who was accused of sexual misconduct and harrasment. The writer Jeffrey Toobin was another one of her clients, who found himself in a controversy after he engaged in an intimate act during an election simulation video call.
The report did not confirm whether Risa dealt with Huang’s affair. Her firm was hired in October 2025 and is believed to have worked with his family and personal life, especially his family’s philanthropic ventures. The firm frequently communicated with Huang and his daughter Madison, a product marketing director at Nvidia.