House Of Kari: The brand working towards mission of preserving craftsmanship

samma

India's Lucknow, the capital of Uttar Pradesh is the home of one of the most gorgeous traditional art of chikankari embroidery, which is known for its exquisite motifs. The stitching is distinguished by the use of a white thread on delicate, airy fabrics like muslin, which creates a lovely contrast and makes the designs stand out. These motifs frequently feature meticulously wrought floral, vine, and geometric designs. Numerous stitching types are used throughout the embroidery process, which gives a risin' effect to the design in front. The backstitch, chain stitch, and satin stitch are a few stitches used in Chikankari to give depth and texture to the design.

The embroidery is considered to be one of the most superior, thus, sarees, kurtas, and dupattas made of chikankari fabric are widely regarded for their grace and beauty. Each piece is a true work of art because of its superb craftsmanship and complex features. Even though Chikankari embroidery has evolved over time, as now, modern patterns and vivid colours are in demand, yet, artisans and designers have ensured to preserve its classic appeal. Since Chikankari embroidery embodies India's rich cultural legacy and demonstrates the talent and ingenuity of its artisans, it continues to enthral fashion enthusiasts all over the world. Owing to all this, many brands have been entering the realm and providing people with the highest quality chikankari embroidery clothes, one among these is House Of Kari.

Dedicated to an ancient craft, team House Of Kari considers chikankari to be a valuable art and always works towards preserving it. The brand’s vision and mission include making the art reach every corner of the world while also providing value to craftsmen who are very often undervalued. Therefore, by sticking to their commitment, the Founder of House Of Kari has ensured that the company’s entire manufacturing process is carried out by local female craftsmen. Thus, from material sourcing to hand embroidery, everything is done by them. The team keeps bringing new collections every now and then for their customers to have a unique clothing experience and they just recently launched the Samma Collection, a brand-new line that is ideal for the summertime.

 

House Of Kari aims to promote chikankari by providing products with a contemporary twist as today’s generation wants clothes that have modern yet ethnic vibes. Hence, apart from long kurta sets, the team also creates stunning pleated A-line dresses, short kurtas, maxi dresses, short dresses, fashionable kaftans, and even co-ord sets that all very prominently feature chikankari. The chikan work is often done on simple, pastel, and bright fabrics like Modal, Muslin, Chanderi, Mul Mul, and Rayon. House of Kari is on its mission to bring chikankari embroidery in bolder hues that are a perfect blend of tradition and contemporary vibe.

Additionally, House Of Kari, which is entirely manufactured in India, offers free shipping throughout the country and even ships globally. In addition, the staff makes it simple to return items and exchange them with their quick services. The website is also designed to enhance customer experience, therefore the user-friendly layout and wide range of payment choices, including UPI, cards, net banking, and even cash on delivery, are all present. All of these elements combine to make House Of Kari a unique and comprehensive one-stop shop for all fashion struggles.

📣 The Week is now on Telegram. Click here to join our channel (@TheWeekmagazine) and stay updated with the latest headlines