The theme this year for World Cancer Day, observed on February 4, 'United by Unique' is both, intriguing and relevant, as it raises awareness of cancer and encourages its prevention detection and treatment. The theme highlights the value of individualised patient-centric treatment and care, as each individual is unique and each cancer-related case study, too, is unique.
Experts believe that with the introduction of 200 daycare cancer centres, advanced diagnostics, improved access to treatment, and a people-centred approach, India is making significant strides in cancer care.
However, the success of these initiatives depends on execution, community participation, and continued investment in research and innovation. They further call for a commitment to ensuring that no patient fights cancer alone, that treatment is accessible to all, and that together, India can create a future where cancer is no longer a death sentence, but a manageable disease with hope for a cure.
Here are experts’ take on this year's World Cancer Day theme and its relevance with cancer care availability in India:
Dr Arun Kumar Giri - Director, Surgical Oncology, Aakash Healthcare
“The ‘United by Unique’ campaign underpins the need for individualised, compassionate care that prioritises the unique needs of each patient. People battling cancer require not just medical intervention but also psychosocial support, early screening, and community-driven awareness programs.”
Dr Praveen Gupta, Principal Director & Chief of Neurology, Fortis Hospital
“Cancer is not just a physical disease; it has profound neurological and psychological implications. Many cancer patients experience neurological complications such as neuropathy, cognitive impairment, and stroke-like symptoms, making a people-centred approach to care essential. A one-size-fits-all model does not work, as every patient’s journey is unique.”
Dr Aakaar Kapoor, CEO, City X-Ray & Scan Clinic
“An emerging concern in India is the rise in lung cancer among non-smokers, driven by air pollution and poor air quality. Surgical oncologists report an alarming trend where an equal number of smokers and non-smokers now require lung cancer surgeries, with many patients under 50 years of age.”
Dr Ruchi Singh, Radiation Oncology, Asian Institute of Medical Sciences
The widespread adoption of robotic-assisted surgery has improved outcomes, as it allows for minimally invasive tumour removal with faster recovery.
“Additionally, low-dose CT scans (LDCT) have proven effective in reducing lung cancer mortality by 15-20% through early detection. It’s critical that we expand access to lung cancer screenings in high-risk populations. With breakthroughs in chemotherapy, immunotherapy, hormone therapy, and targeted therapies, cancer treatment has entered a new era. These innovations enhance survival rates, minimise side effects, and improve patients’ quality of life.”
Dr Pratik Patil, Consultant - Oncology, Jupiter Hospital, Pune
“Precision medicine and immunotherapy have redefined cancer care, offering personalised treatment based on genetic profiling. We must integrate advanced cancer treatment protocols, ensuring that patients in smaller towns receive the same quality of care as metro hospitals. With the government’s exemption of customs duties on 36 life-saving drugs, treatment costs will be significantly reduced, making cutting-edge therapies more accessible to all.”
Dr Amit Upadhyay - Consultant Medical Oncology, PSRI Hospital
Early detection remains the most effective way to reduce cancer mortality, and integrating advanced diagnostics, AI-driven imaging, and molecular testing into these centres will be a game-changer.
“Additionally, a strong focus on rehabilitation, pain management, and mental health support will significantly improve patient outcomes. By strengthening public-private collaborations, we can create a holistic patient-centric cancer care ecosystem that prioritises early intervention, personalized treatment, and long-term well-being.”