Air India, on Tuesday, unveiled its new collection of uniforms for cabin and cockpit crew.
Crafted by celebrity couturier Manish Malhotra, the new uniforms feature several colours and designs. The airliner said the collection mirrors a rare, harmonious blend of rich Indian heritage and aesthetics with 21st-century style, elegance, and comfort.
Campbell Wilson, chief executive officer & managing director, Air India, said: “Air India's crew uniforms are amongst the world’s most storied in aviation history, and we firmly believe that Manish Malhotra's innovative ensemble will script an exciting new chapter for Air India's future narrative. It perfectly captures the essence of our new identity, service principles, and our pursuit of setting new benchmarks in global aviation.”
The female cabin crew attire features a ready-to-wear ombré saree with intricate patterns and the Vista (new Air India logo icon), paired with a comfortable blouse and blazer. The ready-to-wear sarees can be optionally worn with comfortable pants.
The ombré sarees for the senior female cabin crew will be aubergine-to-burgundy, combined with aubergine blazers. Conversely, junior female cabin crew will wear vibrant red-to-purple ombré sarees combined with red blazers, embodying youthfulness and energy.
Manish Malhotra said, “I am honored to have been given the opportunity to design the uniforms for Air India. It is a privilege to be able to contribute to the national flag-bearer and showcase the elegance and charm of Indian fashion. My aim was to create uniforms that capture the essence of India's diverse culture and traditions while also embodying a modern and sophisticated look. By incorporating quintessential hues that are symbolic to India, I hope that these uniforms not only make the crew feel proud but also leave a lasting impression on the guests, representing the warmth and hospitality that India is known for.”
The new uniform designs were developed in close consultation with Air India’s cabin crew representatives and the airline’s in-flight services team, who also conducted an extensive testing exercise for the new designs.
The cockpit crew’s uniform features a black double-breasted suit with a print inspired by the Vista.
The female cabin crew will wear dual-tone (black and burgundy) block heels, and the male cabin crew will wear comfortable black Brogues. The uniforms include pearl earrings and sling bags for the female cabin crew.
“Air India has been in the world’s spotlight for some time. We are confident that our new crew uniforms will rise to the heightened expectations, distinctly making a statement that defines the very best of Indian heritage and hospitality. Travellers across continents will be able to instantly recognise these uniforms as the new Air India,” Wilson said.