Lexus Design Award India 2022 5 years of nurturing the next generation of designers in India

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­~ Recognizing Indian talent that contributes to a better tomorrow ~

BANGALORE, India, Feb. 10, 2022 /PRNewswire/ -- Lexus India today announced the winners of the 5th edition of India's prestigious design awards – "The Lexus Design Award India(LDAI)", selected from among over 650 high-quality entries basis Lexus' three key design principles: Anticipate, Innovate and Captivate in the pursuit to craft a better tomorrow.

Continuing with the theme of last year and the impact of the pandemic, this year also the awards were hosted virtually. Lexus innovated to create this virtual edition of the awards with the support of the Association of Designers of India (ADI) as part of the process that nurtures the next generation of creative talent.

Speaking on the occasion Mr. Naveen Soni, President of Lexus India, said: "The LDAI is a celebration of Lexus's shared passion for design creations that make a positive contribution to the society. This year's LDAI marks its successful 5th year and 2nd in the virtual platform. Beautifully crafted designs, finding solutions for everyday problems faced by the society, which usually go unnoticed are what make us stand out. This year, we are proud to have received over 650 entries that are all potential solutions for the Indian society that will help to craft a better tomorrow."

The diverse panel of judges this year comprised of Nishma Pandit -Co-founder of Ticket Design, a multidisciplinary design consulting firm, Anand Belhe - Dean, Faculty of Design, CEPT University, Ahmedabad India, David Nordstrom – Former Vice President, Lexus Asia Pacific Division, Anuj Sharma – renowned Fashion designer, Anjali Mody - Serial entrepreneur and Mukul Goyal - Designer under the label Tattva and Mukul Goyal.

The esteemed panel of mentors included Michael Foley- founder of Foley Designs, Sandeep Sangaru – designer and entrepreneur at Sangaru Design Objects, Amit Krishn Gulati – Industrial designer and entrepreneur, Suhasini Paul – Toy designer and co-founder of PAUL STUDIO, Narendra Ghate – Chief Designer at Tata Elxsi, Vinay Rao – Design entrepreneur and co-founded Bang Design, Unmesh Kulkarni – founder, Oceanic circles, Pradeep Chowdhary – Award-winning designer and engineer.

This year, the LDAI mentorship program for the conceptual category finalists was also conducted virtually where a stellar ensemble of creative pioneers and industry stalwarts helped the finalists refine their projects. The winners were chosen after multiple rounds of an extensive deliberation by the esteemed panel of jurors.

The coveted trophy presented to the winners of LDAI 2022 was designed by renowned designer, Michael Foley. The design features layers emanating from an arc reminiscent of the Lexus 'L'-motif. A high luster silver finish highlights each layer's depth, with its warm wood base humanizing the machined anodized aluminum slab.

The LDAI 2022 was a confluence of amazing designers from across the country, coming together for this prestigious award. This year LDAI also ventured into a new space of design by engaging with visitors through a unique NFT (Non-Fungible Tokens) of the Lexus LF-Z concept vehicle, minted on Kalamint.io, an NFT marketplace on Tezos.

KEYNOTE SPEAKERS: Mr. Giri Venkatesh (Vice President, Lexus Asia Pacific Department), Ms.Susmita Mohanty (renowned Indian spaceship designer and a serial space entrepreneur), Ms.Barbara Gollackner (Founder, Barbara Gollackner Design Studio), Mr. Hideki Yoshimoto (LDA Global Winner 2013)

ABOUT LEXUS DESIGN AWARD INDIA

The Lexus Design Award India (LDAI) seeks to recognize and reward the best industrial design executed by Indian designers, institutions, design consultancy firms, and in-house design teams of companies. Good design is defined by LDAI as the synthesis of ergonomic, aesthetic, commercial, industrial, and scientific disciplines to create products that simplify, enrich, and better human existence. Lexus, as a brand, has always stood for excellence in design, ergonomics, sustainability, technological superiority, and responsible consumption; and the LDAI will mirror these brand values.

ABOUT LEXUS DESIGN AWARD

First launched in 2013, the Lexus Design Award is an international design competition that targets up-and-coming creators from around the world. The award seeks to foster the growth of ideas that contribute to society by supporting designers and creators whose works can help to shape a better future. It provides a unique opportunity for the finalists to work with globally recognized designers as a mentor to create prototypes of their designs, and then exhibit them at one of the design calendar's most important events.

ABOUT LEXUS

Lexus launched in 1989 with a flagship sedan and a guest experience that helped define the premium automotive industry. In 1998, Lexus introduced the luxury crossover category with the launch of the Lexus RX. The luxury hybrid sales leader, Lexus delivered the world's first luxury hybrid and has since sold over 1.5 million hybrid vehicles. A global luxury automotive brand with an unwavering commitment to bold, uncompromising design, exceptional craftsmanship, and exhilarating performance, Lexus has developed its lineup to meet the needs of the next generation of global luxury guests and is currently available in over 90 countries worldwide. Lexus associates/team members across the world are dedicated to crafting amazing experiences that are uniquely Lexus, and that excite and change the world.

Website: www.lexusindia.co.in

Facebook: @LexusIndia
Instagram: @lexusindia
Official Hashtag: #LexusDesignAwardIndia

ABOUT ADI

ADI, Association of Designers of India, is a Not-for-Profit society with a vision to be a world-class network representing the Indian Design community, creating an interface between design professionals, industry, education, and policymakers. Pune Design Festival is in its 12th edition since its conception and is a flagship activity of ADI, Pune Chapter.

Details of ADI can be found at www.adi.org.in



CATEGORY

WINNER

PROJECT

Open Category

Deval Karia

Project Title: Life Box - The inability to move hearts from donor to recipient is the primary cause for an abysmal heart transplant rate in India. LifeBox tackles this problem with a system that extends preservation time of the heart to allow for increased travel time and distances.

Student Category

Priya Manjunath

Project Title: Ki – Auxetic Textiles - The collection is a development of Auxetic textiles that are self-folding, expand and contract based on the size of the human body. Inspired by parametric design principles and three-dimensional Origami Tessellations these textiles are explored and incorporated in the clothing as a 0-waste size-inclusive, gender-neutral design.

Product Design

Satish Gokhale

Project Title: Turyaa - Wellness concerns and lifestyle diseases are skyrocketing. In the current pandemic period, everyone has realized the power and need of natural, preventive, and holistic ways to increase immunity.

Textile Design

Ashita Singhal

Project Title: In Transit - In Transit is a unique textile studio that upcycles and recycles textile waste from fashion brands, design houses, and export houses using handloom weaving as a medium.

Lifestyle Accessory Design

Smruti

Project Title: A Bar, A Circle, A Detour - 'A Bar, A Circle, A Detour' is a minimally designed gender neutral jewellery collection of 24 karat gold plated reclaimed brass and handcrafted authentic Indian leather.

Furniture Design

Jwalant Mahadevwala

Project Title: Kyma Bench - The idea is to have a dynamic, fluid and non-definitive single surface in which each Individual user interface can be unique as opposed to a piece of furniture that comes with a pre-definition of usability.

Design Thinking

Studio Carbon

Project Title: Innovation quotient test for VASCSC - "Every student is unique in their way. But how do we select a few from thousands of students based on their innovation capabilities? Studio Carbon, in collaboration with Vikram A Sarabhai Community Science Centre (VASCSC), designed a screening test and trigger creativity among school children.

Craft Design

Priyanka Narula

Project Title: Coral Lamp - The series of lamps gives us a peek into how far the material can transform in its own skin. The concept is to make wicker stand out by itself as an art piece while contributing towards functionality.

Public Utility Design

NA

"This year, after thorough deliberation and evaluation by the jury, we will not be awarding a trophy in the category of Public Utility design. We thank all the designers for their entries in this category and wish them the very best for next year." - Nishma Pandit, LDAI 2022 Jury Chairperson

Design For Social Impact

Therefore Design

Project Title: Behavioral change campaign for better nutritional habits in tribal Araku, India - Therefore Design collaborated with Piramal Swasthya, to provide design solutions that would facilitate better healthcare communication between on-ground caregivers, and the beneficiaries of 3 tribal belts in the Araku Valley of Andhra Pradesh.

Jury's Choice

Pramod Priya Ranchan

Project Title: Onpery menstrual cup - According to Bone Science, South Asians and South-East Asians tend to be the shortest with women having a mean height of 153 cm. This indicates that menstruators from the regions of South Asia and South-East Asia have varying anatomies. This is applicable to usage of menstrual cups as well because many may find it uncomfortable or painful to use. Currently there are no menstrual cups in the market that specifically address the concerns of menstruators with an average to low cervix.

Special Mentions

Vaidehi Liladhar Thakkar

Project Title: Fiber flats - Material Exploration - Drawing inspiration from the existing elaborate biodiversity in nature, this skin-like material has been developed over a period of years for use in interior spaces. Handcrafted using fruits and vegetables, they have been made in over forty varied patterns and textures inherent in the raw material itself

Devika Kulkarni

Project Title: Neer-Vaari collection - Neera-vaari ceramic and terracotta designs make gardening tidy and enjoyable with osmotic watering of plants

Media Choice Award

Satish Gokhale

Project Title: Shreyasa'Dignity dinnerware - The inspiration came from personal experience and observation through being a caregiver to an ALS patient in the family. 'Shreyasa' means offering goodwill. The simple act of being able to eat on one's own in a dignified and comfortable manner gives a sense of freedom and confidence to people with affected motor functions.

Lexus Guests' Choice Award

Deval Karia

Project Title: Lifebox - The inability to move hearts from donor to recipient is the primary cause for an abysmal heart transplant rate in India. LifeBox tackles this problem with a system that extends preservation time of the heart to allow for increased travel time and distances.

People's Choice Award

Deval Karia

Project Title: Lifebox - The inability to move hearts from donor to recipient is the primary cause for an abysmal heart transplant rate in India. LifeBox tackles this problem with a system that extends preservation time of the heart to allow for increased travel time and distances.



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