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How to Increase Your Online Presence and Take Your Business to Newer Heights?


Have you started a new online business? Are you trying to increase your online presence? Employing SEO tools is one of the surest ways to rank higher in the online search results. What are SEO tools, you ask? Keep reading to find out all about them and use them to grow your online business.

What Are SEO Tools?

These are tools that help website owners to rank higher in search engine results by analysing the content of their websites for keywords, backlinks and more factors. The use of SEO tools helps websites owners realise how they can optimise their content to rank higher in search engine results. The internet has a host of free SEO tools online that can help in search engine optimisation of the content for website owners.

Here is a list of a few key free SEO tools online and how they can be used to optimise content on the internet.

Some important SEO tools that can be used to increase online presence

1.  Keyword Density Checker

To optimise web content, keywords are very crucial. Keyword density is the percentage of the number of times the keyword occurs in a text to the total number of words in the text. The higher the number of the keywords the higher is the chance of the content showing up higher in the search engine results. When you use a keyword density checker all you have to do is paste the URL of the website where the content has been uploaded. The free SEO tool then will extract all the keywords from the text and check its percentage in comparison to the total number of words of the text. This will help the website owner figure out if they need to add more keywords to the text to increase its density and thus, chances of occurring higher in the search engine results.

2.  Backlink Maker

A link building tool is necessary if you are optimising content. This is because backlinks are counted by web analytics and if your page has a high number of backlinks then it is sure to appear higher in search engine results. For the uninitiated, backlinks are those which link one website to another. They are also called incoming links. If your page has a higher number of backlinks then it is more optimised. Backlink makers can help create more backlinks which will lead to your website. This will help you to optimise it.

3.  Article Rewriter

The content is very essential in search engine optimisation. Originality is very important and keywords are equally significant. Sometimes, while using Free SEO Tools Online  the need to rewrite the content may be realised. This may be because of many issues like plagiarism, lack of keywords and many more. Manually, rewriting every single piece of content may be very time-consuming and labour-intensive. This is where an article rewriter comes into play. This tool can be used to make changes to the web content whenever the need arises.

4.  Page Size Checker

Size is a crucial feature of a website. If a website is too large then it will take too long to load. This might reduce the number of people who visit the website because a slow website is a web surfer’s nightmare. Your website is bound to be slow if it is not the right size. This is what page size checker helps with. As the name suggest, it is a free SEO tool online that lets the webpage owner know the size of the website and whether it is fit for a specific URL. Once the webpage owner has this information, he/she can alter the size of the page to make it appropriate for that URL.

To Conclude

These are just a few of the most used free SEO tools online. There are many more available online which can be used to optimise a webpage and then alter in a way that it ranks higher on the search engine results. Free SEO tools online are easy to use and one of the most secure ways to make your webpage visible online so that your business can grow.

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