The moment Netflix decides to produce an Indian series, the joke goes, Radhika Apte is already doing her hair and makeup in the green room. The seeming omnipresence of the talented young actress in the streaming platform has given birth to a lot of good-natured ribbing on social media. Apte has starred in three Netflix releases this year—Lust Stories, Sacred Games, and Ghoul .
Just In : Netflix signs Radhika Apte as their Indian Brand Ambassador, assuring her at least a minimum of 2 minutes role in all future Indian Web Series.— TIMES HOW (@TiimesHow) August 27, 2018
Words that go together— S O N A L I🦋 (@NotYourWitch__) August 27, 2018
Netflix: Radhika Apte
Radhika Apte is to Netflix what Amit is to Narendra— Atul Khatri (@one_by_two) August 29, 2018
Netflix and Radhika Apte > Netflix and chill— Shilpa Rathnam (@shilparathnam) August 28, 2018
In fact, Netflix, capitalising on the chatter, managed to get in some good zingers on Twitter, and a spoof video where Apte is in conversation with Vikramaditya Motwane about playing every single role in an upcoming Netflix film.
Pad Man is now streaming and we're not just saying this because Radhika Apte is in it but yes Radhika Apte is in it.— Netflix India (@NetflixIndia) August 28, 2018
The role of Aamir on this comment is also played by Radhika Apte.— Netflix India (@NetflixIndia) August 27, 2018
If To All the Boys I've Loved Before happened to us:— Netflix India (@NetflixIndia) August 27, 2018
Kitty finds our letters.
Kitty realises they're all addressed to Radhika Apte.
No one is surprised.
Lust Stories, Sacred Games and now Ghoul. Is there too much of Radhika Apte on Netflix?
Weighing in on the question that became viral on social media, the actor said she took it as a compliment.
"I was very happy. I think it is a great compliment because it is such a great platform. Who would not like to be a part of the projects from Netflix," Apte told PTI.
"With Netflix, what happens is that they stress on the quality because it is a global platform. They will give you the freedom to choose topics, projects and creative control but they are very particular about the quality," she added.