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The made-in-India messaging tool launches an IPL-pegged package called "Caught Behind"
Indian messaging platform, Hike Messenger, has geared up for the ongoing IPL cricket season. It has launched a specially themed package called Caught Behind which includes videos, photos and key moments featuring cricket stars, video jockeys like Chris Gayle, DJ Bravo, Anusha Dandekar and other entertainment around cricket. It is available as an Android app now and for iOS users from April 12.
Content includes rapid fire questions on players’ lives and their relationships; players reading tweets on their performance and reacting to them; challenges asking players to dance, impersonate dialogues, impersonate other players and celebrities; foreign players taking Hindi speaking classes and much more
Users will be able to see live cricket scores on Hike and will also have a choice of over 50 expressive cricket based stickers . They can use Live Filters to create their own photo, video or text-based stories around cricket to share with their friends.
